The Trail Starts Here.. Merrell ISPO 2019
The feedback from clients, the team and attendees was clear, this years ISPO was one of the best. We were lucky to have been there working with a number of our clients to contribute to the successful show, especially having the opportunity again to work with Merrell. The clear direction and creative freedom we were given resulted in an incredible stand that was truly one of the best on show.
Building on the brand values of discovery and storytelling, we worked with Merrell to create a unique, contemporary and engaging stand. Drawing on the concepts of openness and low-level design, we created a space that not only showcased the product but invited attendees in to explore and discover the brands purpose. The considered materials and the feeling of outdoors really added to the overall message of the show which centred around sustainability and wellness as a whole.